Mission

Looking Good is the leading luxury guide to health, beauty, and fitness with editorial content that educates, informs, and inspires. Looking Good covers the national and regional scene, yet draws on the expertise of local practitioners and those in our metropolitan area. Its goal is to provide information that will inform readers about today’s many fitness, health, and beauty options and help them simply to get started, improve, and make smart choices.

Articles focus on the latest cosmetic services and procedures, natural wellness and fitness trends, and products and draws upon the expertise of top professionals in the field. Special sections include Looking Good’s weddings and entertainment, as well as fine jewelry and forward-thinking fashion.

Primary markets includes plastic surgeons, medical spas, doctors, dentists, hospitals, wedding industry, hotels, jewelers, spas, fitness centers, fashion and beauty industry, upper-end clothing stores and boutiques, and wellness professionals.